Creating and Customizing Links

Linkkit allows you to generate powerful, trackable short links that are easy to share and optimised for performance. This article explains how to create new links, customise their settings, and use advanced features to maximise your campaign results.

With this feature, you can:

• Create short links instantly from any long destination URL

• Customise the link text to match your brand or campaign

• Add tracking and UTM parameters for analytics

• Control link behaviour (expiration, password protection, audience targeting)

• Monitor performance with real-time stats (clicks, locations, devices)

This means your links not only look great — they work smarter.

Step-by-Step: How to Create a Short Link in Linkkit

Click “Create Link”

Navigate to your dashboard and click the Create Link button at the top right corner.

This opens the link creation panel.

Enter the Destination URL

Paste the full URL where users should be redirected.

Make sure:

• The URL starts with https:// or http://

• The destination page is live and accessible

This is the final page visitors will land on.

Customize the Link Slug

The slug is the part of the short URL that appears after your domain.

Example:

yourdomain.com/spring-offer

Using a clear and descriptive slug:

• Improves branding

• Builds trust

• Makes links easier to remember

• Increases click-through rates

Adding UTM Parameters for Campaign Tracking

UTM parameters help track traffic sources in analytics platforms.

You can:

• Apply a saved UTM Template

• Or manually enter:

  • UTM Source

  • UTM Medium

  • UTM Campaign

  • UTM Term (optional)

  • UTM Content (optional)

Using consistent UTM tagging ensures accurate marketing attribution and performance measurement.

Organizing Links with Segments and Lists

Using Segments

Segments allow you to label links based on:

• Marketing channel

• Campaign type

• Platform (Instagram, Email, Ads)

• Team or department

Segments make it easy to filter and search links later.

Using Lists

Lists function like folders and help group links by:

• Project

• Client

• Product launch

• Seasonal campaign

• Business unit

Lists improve dashboard organization and make large-scale link management easier.

Advanced Link Customization Options

Linkkit provides additional controls to customize link behavior.

Set Link Expiration

You can define a date and time when the link will automatically stop redirecting.

Useful for:

• Limited-time offers

• Event promotions

• Temporary campaigns

Enable Password Protection

Protect your link with a password if access should be restricted.

This is ideal for:

• Internal documents

• Private content

• Early-access promotions

Smart Redirect Rules (If Available)

Depending on your plan, you can configure redirect rules based on:

• Device type

• Geographic location

• Conditional routing

This ensures users receive the most relevant experience.

Save the Link

Click Save to generate your short link.
The link will appear instantly inside the Links List View, ready to copy, share, or analyze.

After Creating Your Link

Once saved, your short link will:

• Appear in the Links List View

• Be ready to copy and share

• Begin tracking clicks immediately

• Allow edits at any time (depending on settings)
  
  
  

  

  
  

You can also generate QR codes or access detailed analytics from the link row actions.